JOB TITLE |
SALES & MARKETING EXECUTIVE |
NATURE OF JOB |
FULL TIME |
INDUSTRY |
|
SALARY |
KSHS. 40,000-60,000 |
JOB LOCATION |
RUIRU |
DUTIES AND RESPONSIBILITIES
Identify and Pursue New Business Opportunities
- Conduct market research to identify potential clients, partners, and growth sectors.
- Generate and follow up on leads from both digital sources (social media, website inquiries, email campaigns) and offline channels (referrals, networking, walk-ins).
- Proactively reach out to prospects through calls, emails, or scheduled visits to pitch company services.
Develop and Maintain Strong Client Relationships
- Serve as the primary point of contact for assigned clients, ensuring consistent communication and customer satisfaction.
- Build long-term relationships that lead to repeat business and referrals.
- Understand clients’ needs and work closely with the technical team to propose suitable solutions.
Promote Company Services Through Digital and Offline Channels
- Execute marketing campaigns that align with company goals, using platforms such as Instagram, Facebook, TikTok, LinkedIn, email marketing, and in-person activations.
- Participate in local trade shows, exhibitions, and events to promote brand awareness and generate leads.
- Distribute marketing materials (brochures, flyers, presentations) and ensure they are up to date and aligned with the brand.
Create Engaging Marketing Content
- Plan and produce visual and written content, including short-form videos (reels), graphics, blog posts, newsletters, and project showcases.
- Manage the company’s social media pages, ensuring consistent branding and engagement.
- Prepare professional proposals and presentations for clients, stakeholders, and events.
Visit Project Sites and Participate in Client Presentations
- Conduct scheduled visits to active or completed sites to gather content (photos, videos) and updates for marketing purposes.
- Attend meetings and pitch presentations to help close deals or update clients on project progress.
- Liaise with project managers to collect accurate technical details for client communication.
Collaborate with the Technical Team
- Work closely with engineers, architects, quantity surveyors, and site supervisors to understand the scope, status, and deliverables of ongoing or upcoming projects.
- Translate technical project details into client-friendly language for marketing or proposal purposes.
Prepare Sales Reports and Maintain Records
- Track leads, client interactions, proposals sent, and deal status using basic CRM tools or spreadsheets.
- Analyze marketing and sales performance data to identify trends and improvement areas.
- Report weekly/monthly activities to management, including feedback from clients and prospects.
Represent the Company at Events
- Attend industry networking events, exhibitions, and stakeholder forums to promote the company.
- Network with professionals in the construction and real estate industries to build the company’s visibility and credibility.
- Organize and support company-hosted events such as open days, project launches, or seminars.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Diploma or Degree in Marketing, Sales, Business, Quantity Surveying, Building & Construction, or related fields
- 1–2 years of experience in sales or marketing (experience in the construction or real estate sector is a plus)
- Excellent written and verbal communication skills
- Professional appearance and demeanor
- Strong understanding of digital and traditional marketing strategies
- Creative content creation skills – especially for social media (Instagram, Facebook, TikTok)
- Proficiency with tools like Canva and other basic design platforms
- Ability to work independently, meet sales goals, and think creatively
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on
This email address is being protected from spambots. You need JavaScript enabled to view it. - Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.