DIGITAL MARKETING EXECUTIVE (HOTEL)

 

JOB TITLE

 

DIGITAL MARKETING EXECUTIVE (HOTEL)

NATURE OF JOB FULL TIME
INDUSTRY HOSPITALITY
SALARY KSHS.30,000
JOB LOCATION THIKA ROAD

 

DUTIES AND RESPONSIBILITIES

  • Develop and implement digital marketing strategies aligned with the hotel’s business objectives.
  • Manage and grow the hotel’s social media presence across platforms such as Facebook, Instagram, TikTok, LinkedIn, and X.
  • Create, schedule, and publish engaging content including graphics, videos, promotional campaigns, and blog posts.
  • Plan and execute paid digital advertising campaigns on Google Ads and social media platforms.
  • Monitor online reviews and customer feedback, responding professionally to enhance guest satisfaction and brand reputation.
  • Optimize website content and digital campaigns to improve search engine visibility (SEO) and online conversions.
  • Track, analyze, and report on digital marketing performance metrics, providing recommendations for continuous improvement.
  • Coordinate marketing campaigns, promotions, events, and special offers to increase occupancy and revenue.
  • Collaborate with hotel operations teams to develop content that showcases facilities, services, and guest experiences.
  • Maintain brand consistency across all digital channels and marketing materials.
  • Monitor industry trends, competitor activities, and emerging digital marketing opportunities.

KEY REQUIREMENT SKILLS AND QUALIFICATION

  • Diploma or Bachelor’s Degree in Marketing, Communications, Public Relations, Business, or a related field.
  • Minimum of 2 years’ experience in digital marketing, preferably within the hospitality, tourism, or service industry.
  • Strong knowledge of social media management, content creation, and digital advertising.
  • Experience with tools such as Meta Business Suite, Google Ads, Google Analytics, Canva, Adobe Creative Suite, or similar platforms.
  • Understanding of SEO, email marketing, and website content management.
  • Excellent written and verbal communication skills.
  • Strong analytical, organizational, and multitasking abilities.
  • Creative mindset with attention to detail and a passion for hospitality marketing.

 

HOW TO APPLY

  • If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
  • Interviews will be carried out on a rolling basis until the position is filled.
  • Only the shortlisted candidates will be contacted.