SALES MANAGER

DUTIES AND RESPONSIBILITIES

Sales Strategy & Market Development

• Develop and implement sales strategies to support market entry and business growth.
• Identify new market opportunities and expand distribution channels.
• Drive revenue growth through effective sales planning and execution.

Modern Trade & General Trade Management

• Lead product listing processes in major supermarkets and retail chains.
• Build and maintain strong relationships with buyers, distributors, and retail partners.
• Negotiate trade terms, pricing, shelf space, and promotional activities.

 Distribution & Channel Expansion

• Drive product distribution to ensure availability across target outlets.
• Monitor stock levels and ensure timely replenishment.
• Work closely with distributors and sales representatives to achieve coverage targets.

 In-Store Execution & Visibility

• Ensure strong product visibility, merchandising, and planogram compliance.
• Coordinate in-store promotions and activation campaigns.
• Monitor competitor activity and market trends.

Team Leadership & Reporting

• Supervise and guide the sales team to achieve set targets.
• Track sales performance and prepare regular reports.
• Provide forecasts and market intelligence insights to management.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Bachelor’s degree in Business, Marketing, or related field.
• Minimum 5 years’ experience in sales of household or FMCG products.
• Proven experience in Modern Trade and General Trade channels.
• Strong negotiation and relationship management skills.
• Demonstrated ability to drive distribution and revenue growth.
• Excellent leadership, communication, and analytical skills.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on

recruitment@britesmanagement.com

• Interviews will be carried out on a rolling basis until the position is filled.

Only the shortlisted candidates will be contacted.