FIELD SALES REPRESENTATIVE (LAB EQUIPMENT)

DUTIES AND RESPONSIBILITIES

Sales & Business Development

• Actively promote and sell laboratory equipment, consumables, and related supplies within the assigned territory
• Identify potential customers including hospitals, schools, universities, research institutions, and private laboratories
• Develop and execute effective sales strategies to meet and exceed monthly and quarterly targets

Client Relationship Management

• Build, maintain, and grow strong, long-term relationships with clients
• Serve as the primary point of contact for customer inquiries, orders, and support
• Conduct regular follow-ups to ensure customer satisfaction and repeat business

Product Promotion & Demonstration

• Conduct product presentations, demonstrations, and training sessions for clients
• Educate customers on product usage, benefits, and value proposition
• Customize solutions based on customer needs and laboratory requirements

Field Visits & Market Coverage

• Plan and carry out regular field visits within the assigned area
• Maintain accurate records of customer interactions and sales activities
• Expand market reach by identifying new regions and untapped clients

Sales Reporting & Documentation

• Prepare and submit timely sales reports, forecasts, and activity logs
• Track sales performance against targets and provide insights for improvement
• Maintain updated customer database and sales pipeline

Market Intelligence

• Monitor competitor activities, pricing, and market trends
• Provide feedback to management on customer needs and product performance
• Recommend improvements or new product opportunities based on field insights

After-Sales Support

• Ensure proper delivery and installation coordination of products where applicable
• Handle customer complaints or issues professionally and promptly
• Follow up on product performance and customer satisfaction

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Degree in any field (science-related field is an added advantage)
• Proven experience in sales, marketing, or a related role
• Strong communication, negotiation, and interpersonal skills
• Self-motivated, target-driven, and able to work independently
• Ability to work in a field-based role with frequent travel
• Basic knowledge of laboratory equipment/products is an added advantage

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.