|
JOB TITLE |
MARKETING EXECUTIVE (HOTEL) |
| NATURE OF JOB | FULL TIME |
| INDUSTRY | HOSPITALITY |
| SALARY | KSHS.25,000 |
| JOB LOCATION | NGARA |
DUTIES AND RESPONSIBILITIES
Digital Marketing & Social Media Management
- Manage and grow the hotel’s social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.) by creating and scheduling engaging daily content.
- Plan, execute, and optimize paid digital marketing campaigns to increase website traffic and direct bookings.
- Monitor and respond to online customer reviews and inquiries on platforms like Google My Business, TripAdvisor, and social media channels to maintain a positive brand image.
Online Booking Platforms (OTAs) Optimization
- Manage and update hotel profiles on Online Travel Agencies (OTAs) such as Booking.com, Expedia, and Airbnb to ensure pricing, inventory, descriptions, and imagery are accurate.
- Implement online promotions and dynamic marketing strategies on booking platforms to maximize occupancy during off-peak periods.
Traditional Marketing & Business Development
- Identify and pitch to corporate clients, travel agents, and event planners to secure group bookings, conferences, and long-term partnerships.
- Collaborate on the design and production of physical marketing materials, including brochures, banners, menus, and in-house promotional displays.
- Maintain strong relationships with existing guests and corporate clients to encourage repeat business and brand loyalty.
Market Intelligence & Reporting
- Track, analyze, and report on the performance of all marketing campaigns, providing clear insights on return on investment (ROI).
- Conduct regular market research to stay ahead of hospitality trends, guest preferences, and competitor activities in the Ngara and larger Nairobi area.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Diploma or Degree in Marketing, Sales, Business Administration, Hospitality Management, or a closely related field.
- 2–4 years of proven experience in hotel, restaurant, or hospitality sales and marketing.
- Demonstrated experience in both traditional marketing and digital/online marketing.
- Solid understanding of hospitality sales, customer acquisition strategies, and business development.
- Direct experience working with online booking platforms (OTAs) and dedicated hospitality marketing systems.
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.
