BUSINESS DEVELOPMENT MANAGER

JOB SUMMARY

Our client, an Islamic SACCO, is seeking an experienced, results-driven, and commercially minded Business Development Manager (BDM) to lead membership growth, drive revenue generation, expand market presence, and strengthen customer relationships.

The successful candidate will be responsible for developing and implementing business growth strategies, promoting savings and financing products, building strategic partnerships, driving digital and traditional marketing initiatives, and ensuring excellent member service.

DUTIES AND RESPONSIBILITIES

Business Development & Growth

• Develop strategies to grow SACCO membership, savings, share capital, financing uptake, and revenue.
• Identify and acquire new members, SMEs, traders, and business clients to expand the customer base.
• Build strategic partnerships with businesses, community groups, and other relevant institutions.
• Drive sales performance, monitor targets, and implement strategies to increase market share.

Marketing & Brand Development

• Plan and execute marketing campaigns, product promotions, and community outreach activities.
• Strengthen brand visibility through online and offline marketing channels.
• Conduct market research to identify customer needs, competitor activities, and growth opportunities.
• Represent the SACCO at business forums, networking events, exhibitions, and community engagements.

 Financial & Commercial Management

• Drive growth in savings mobilization, share capital, financing uptake, and income generation.
• Develop sales forecasts, business development budgets, and revenue growth plans.
• Monitor financial performance and identify opportunities to improve profitability and product uptake.
• Prepare regular reports on sales performance, membership growth, revenue, and business development activities.

 Customer & Member Service

• Build and maintain strong relationships with existing and prospective SACCO members.
• Guide customers on available savings and Sharia-compliant financing products.
• Address customer inquiries, resolve complaints, and ensure a positive member experience.
• Implement member retention, referral, and engagement strategies to encourage long-term loyalty.

Digital Marketing

• Develop and execute digital marketing campaigns to attract new members and generate business leads.
• Manage promotional content across social media, WhatsApp Business, email, and other digital platforms.
• Monitor digital campaign performance, engagement, lead conversion, and customer acquisition.
• Leverage digital channels to promote SACCO products, increase brand awareness, and drive membership growth.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Degree or diploma in Business Administration, Sales and Marketing, Finance, Banking, Economics, or a related field.
• At least 5 years of relevant experience in business development, sales, or revenue growth within a financial institution.
• Experience working in a SACCO, bank, microfinance institution, Islamic financial institution, or other financial services organization.
• Demonstrated ability to grow customer or member numbers, mobilize savings or deposits, increase product uptake, and achieve revenue targets.
• Proven experience in developing and executing marketing and business development strategies.
• Experience in digital marketing, lead generation, and customer acquisition.
• Strong understanding of financial products, customer relationship management, and sales pipeline management.
• Knowledge of Islamic finance and Sharia-compliant financial products is a strong advantage.
• Familiarity with the Eastleigh business community and its commercial environment will be an added advantage.
• Good computer skills and proficiency in Microsoft Office, CRM systems, and digital marketing tools.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.