SALES AND MARKETING EXECUTIVE

DUTIES AND RESPONSIBILITIES

• Market Expansion: Identify and onboard new B2B clients, including restaurants, hotels, schools, supermarkets, institutions, and wholesale distributors.
• Client Retention: Maintain consistent communication with existing client accounts to secure repeat orders and upsell new product lines.
• Sales Pipelines: Manage the sales process from cold prospecting and product sampling to price negotiation and closing deals.
• Order Fulfilment Coordination: Collaborate with the logistics team to ensure accurate and timely delivery of food items to clients.
• Content Creation: Design visually appealing marketing materials, flyers, product catalogues, and social media banners using Canva.
• Digital Campaigns: Manage online promotion campaigns to showcase product freshness, quality, and competitive bulk pricing.
• In-Market Activations: Organize and execute product sampling drives and market activations at trade hubs and retail locations.
• Competitor Analysis: Monitor competitor pricing, product availability, and promotional strategies within the food supply sector.
• Feedback Collection: Gather customer feedback on product quality, packaging, and pricing to help improve the company’s offerings.
• Performance Metrics: Prepare and submit daily, weekly, and monthly reports detailing sales volumes, new accounts opened, and marketing ROI.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Bachelor’s Degree in Marketing, Business Administration, Sales, or any business-related discipline
• High proficiency in Canva is mandatory for creating quick, high-impact marketing and promotional designs
• Minimum of 3 years of active experience in sales, marketing, or business development (experience in FMCG or food supply is highly advantageous)
• Deep understanding of the Kenyan food retail/wholesale landscape and distribution networks, particularly within Kiambu and Nairobi counties.
• Sharp negotiation skills with a persuasive personality and the ability to build immediate rapport.
• Target-driven mindset with the stamina to handle both field sales outreach and desk-based marketing tasks.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.