DIGITAL MARKETER

DUTIES AND RESPONSIBILITIES

Digital Marketing Strategy

• Develop and implement comprehensive digital marketing strategies aligned with business goals.
• Plan and execute paid digital campaigns (Google Ads, Meta Ads, etc.).
• Monitor performance metrics and optimize campaigns for maximum ROI.
• Conduct competitor analysis and market research to identify growth opportunities.

Social Media Management

• Create and manage content calendars across all social media platforms.
• Grow and engage audiences on platforms such as Facebook, Instagram, LinkedIn, TikTok, and X.
• Develop creative campaigns to increase brand visibility and engagement.
• Respond to comments, inquiries, and customer feedback in a timely manner.

Content Creation

• Develop high-quality, engaging content including graphics, short-form videos, reels, blog posts, and product highlights.
• Collaborate with the sales and production teams to create product-focused marketing content.
• Manage photography and videography sessions for product promotion.
• Ensure brand consistency across all digital channels.

Website & SEO Management

• Optimize website content for SEO and improve search rankings.
• Update website content regularly (products, blogs, landing pages).
• Monitor website analytics and generate performance reports.

Lead Generation & Performance Tracking

• Generate qualified leads through digital campaigns.
• Track, analyze, and report on campaign performance using analytics tools.
• Prepare weekly and monthly marketing performance reports.
• Suggest improvements based on data insights.

Branding & Market Positioning

• Maintain consistent brand messaging across all platforms.
• Develop promotional campaigns for product launches and special offers.
• Support offline marketing initiatives when necessary.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Degree or Diploma in Digital Marketing, Marketing, Communications, or related field.
• Minimum 3+ years of experience as a Digital Marketer (experience in manufacturing industry is highly preferred).
• Proven experience managing paid ads and social media platforms.
• Strong content creation skills (graphics, copywriting, short-form video).
• Proficiency in tools such as Google Analytics, Meta Business Suite, Canva/Adobe Suite, SEO tools, etc.
• Strong analytical skills with ability to interpret campaign data.
• Excellent communication and organizational skills.
• Ability to work independently and meet deadlines.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on

recruitment@britesmanagement.com

• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.