MARKETING EXECUTIVE – MOTORCYCLE SPARE PARTS

DUTIES AND RESPONSIBILITIES

Sales & Business Development

• Market and promote the company’s motorcycle spare parts to distributors, wholesalers, retailers, garages, workshops, and fleet customers.
• Identify and develop new business opportunities to increase market share and sales revenue.
• Build and maintain strong relationships with existing customers while expanding the customer base.
• Conduct regular customer visits to strengthen business relationships and understand market needs.
• Negotiate sales agreements and close business opportunities in line with company objectives.
• Achieve monthly, quarterly, and annual sales and revenue targets.

Marketing & Brand Promotion

• Develop and implement sales and marketing activities to increase product visibility and brand awareness.
• Organize product demonstrations, customer activations, and promotional campaigns.
• Represent the company during trade exhibitions, dealer events, roadshows, and industry forums.
• Gather market intelligence on customer preferences, competitor activities, pricing, and emerging market trends.
• Recommend new marketing initiatives based on market feedback and customer insights.

Customer Relationship Management

• Provide excellent customer service before, during, and after sales.
• Respond promptly to customer inquiries and resolve complaints professionally.
• Follow up on quotations, orders, deliveries, and payments to ensure customer satisfaction.
• Maintain accurate customer records and sales activity reports.

Territory Management

• Travel extensively across different regions of Kenya to develop and support the company’s distribution network.
• Identify opportunities for appointing new distributors, dealers, and stockists.
• Monitor product availability and ensure adequate market coverage within assigned territories.
• Support distributors and retailers with product knowledge and promotional activities.

Reporting & Administration

• Prepare daily, weekly, and monthly sales and marketing reports.
• Monitor sales performance against targets and recommend corrective actions where necessary.
• Maintain accurate records of customer visits, sales activities, and market intelligence.
• Collaborate with internal departments to ensure timely order fulfillment and customer satisfaction.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Bachelor’s Degree in Marketing, Business Administration, or a related field.
• At least 3 years’ experience in sales and marketing within the motorcycle spare parts industry.
• Demonstrated experience selling to distributors, wholesalers, retailers, garages, and workshops.
• Knowledge of the Kenyan motorcycle spare parts market and distribution channels.
• Valid driving licence or riding experience will be an added advantage.
• Strong sales, negotiation, and business development skills.
• Excellent communication and interpersonal skills.
• Strong customer relationship management abilities.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.