MODERN TRADE SALES EXECUTIVE

DUTIES AND RESPONSIBILITIES

Sales & Market Development

• Drive sales growth in modern trade channels including supermarkets, hypermarkets, and large retail outlets.
• Develop and execute sales strategies to achieve monthly, quarterly, and annual targets.
• Identify new business opportunities and negotiate product listings to expand market coverage.
• Monitor competitor activities and recommend proactive strategies to maintain market leadership.

Customer Service & Client Relations

• Build and maintain strong relationships with modern trade clients to ensure customer satisfaction.
• Handle client inquiries, complaints, and escalations with professionalism and efficiency.
• Provide timely support to retail partners and ensure smooth service delivery.
• Foster long-term partnerships by delivering value and customer-centric solutions.

Trade Marketing & Merchandising

• Plan and execute in-store promotions and product activations.
• Ensure product visibility, shelf placement, and compliance with merchandising standards.
• Collaborate with marketing teams to roll out campaigns tailored for modern trade outlets.
• Track promotional effectiveness and provide feedback for continuous improvement.

Teamwork & Collaboration

• Work closely with supply chain, finance, and marketing teams to ensure seamless operations.
• Support colleagues in achieving collective sales and marketing goals.
• Share market insights and best practices to strengthen team performance.

Reporting & Performance Analysis

• Prepare and submit accurate sales reports and forecasts.
• Monitor key performance indicators (KPIs) and recommend corrective actions.
• Provide management with market intelligence and actionable insights.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma or Bachelor’s Degree in Sales and Marketing or a related field.
• Minimum 2 years’ experience in modern trade sales within the FMCG industry.
• Proven track record of managing large-scale retail outlets.
• Strong communication, negotiation, and interpersonal skills.
• Passionate, innovative, and customer-centric mindset.
• Ability to design and implement effective trade marketing strategies.
• Proficiency in MS Office and familiarity with CRM tools is an added advantage.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on recruitment@britesmanagement.com
• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.